Can you and your organisation help us to reach new audiences?
Good Finance is a collaborative project, which aims to improve access to information on social investment for charities and social enterprises.
After eight years, we’ve learnt that collaboration really is the key to success. Teamwork makes the dream work. There’s power in numbers. The more the merrier. Whichever your cliche of preference, we truly believe we can reach more people through these partnerships which, in turn, helps us to deliver our core mission;
‘To be the single trusted source of information on social investment for charities and social enterprises.’
We already have several fantastic partnerships in place, and really value the contributions of each and every partner - they really have shaped the trajectory of Good Finance to date.
We want more!
The great news is that we’re looking to extend this opportunity to new organisations so that we can explore undiscovered areas for Good Finance, with the aim to bring knowledge, tools, resources and signposting on the subject of social investment to new audiences.
What we're looking for - are you our perfect match?
We’re looking for a range of new partners, from social media support to the delivery of online content, events, webinars, email marketing, podcasts and more. The core criteria is an organisation or individual who's primary audience is social enterprises, charities or community organisations. Other than that, we can be pretty flexible!
We’re also looking to work with individuals, thought leaders or influencers in the social impact space who can help us to spread the word on social investment. Perhaps you've been there, done that and got the 'social investment' tee shirt? Use our platform to share an honest and transparent account of your experience to help pave the way for organisations currently exploring the process.
In addition, we're particularly interested in exploring collaboration with organisations and individuals that are actively supporting communities facing disproportionate barriers to accessing social investment due to protected characteristics such as race, disability, sexual orientation and immigration status.
Here at Good Finance, we’re all for flexibility and don’t want to miss any potential collaborations based on a box-ticking exercise. We’re always open to conversation and would be happy to negotiate what a marketing partnership might look like based on your circumstances and priorities.
‘OK...but what’s in it for us?’
A valid point - why should you metaphorically swipe right for Good Finance?
1. Be a part of our growth and expand your reach
The Good Finance website has now surpassed 750,000 unique users and counting, a number that has experienced a steady incline of growth since conception. We won't stop until every social enterprise, charity or community organisation is equipped with the tools, knowledge and confidence to approach social investment - and we'd love for you to help us to achieve our objectives.
2. Enable your audiences to access tools and support
With the ever-diminshing grant landscape and tough economic contexts, more and more organisations are considering social investment as the way forward, particularly for those seeking financial sustainability in the long-run. We provide useful insights on social investment which could prove, at worst, mildly interesting and, at best, a catalyst for transformational change for your audience, sharing on a regular basis so partners can pick and choose the topics that are of most relevance to their networks.
3. Gain access to peer support and build your network
All partners meet on a bi-monthly basis, not only so we can update all members on what’s coming up for Good Finance but also to hear updates from the group on any key priorities we can help to support on over the next few weeks. We also use this as a knowledge-sharing opportunity so that each and every partner can strive to improve their marketing persformance based on data-driven insights.
4. Income
As an added bonus, all of our partnerships are paid, meaning you’ll be reimbursed for your time, effort and capacity in helping us to spread the word on social investment.
But don’t just take our word for it! Here’s what a couple of our current partners had to say about our partnership...
“Through this partnership we share Good Finance’s extremely useful resources about social investment to our audience of change makers on social media. While our guest blogs for Good Finance allow us to showcase people in our community who have used social investment to grow their social impact organisations. It’s a real win-win!”
- School for Social Entrepreneurs
“We know how valuable collaboration with peers is for social entrepreneurs, and the same is said for us as an organisation. The partnership offers the chance to do just that, to talk with and learn from others on how to best find, fund, and support social entrepreneurs across the UK”
Where do I sign-up?
See more about the various types of opportunities available and what they typically look like via our Partnership Pack.
If you’re interested in applying to become a Good Finance marketing partner, or you’d like to embark upon an exploratory chat to learn more, you just need to fill in this quick survey.
The survey asks a few questions about your organisation and the audience you serve, so we can understand a bit more about your organisation and who you're currently reaching. We'll then get in touch with proposed next steps and take it from there.
If you’d prefer to discuss this directly with a member of Team Good Finance, please email info@goodfinance.org.uk to arrange an informal chat.